Hyderabad: Cinépolis, the World’s 4th largest and India’s 1st international exhibitor, announced today, the launch of its 05 screen multiplex in Hyderabad at Manjeera Mall. The multiplex is Cinépolis’ first cinema in Andhra Pradesh. The all-digital, RealD 3-D equipped multiplex will feature more than 25 shows every day and will have a seating capacity of more than 1400 patrons. With this launch, Cinépolis has achieved the landmark of 84 screens in India and is one of the fastest growing multiplex chains in the country.
Among the several new innovations being introduced, will be the state of the art 3-D technology from Real-D® systems. Real-D® 3D is the world’s most widely deployed 3-D technology and offers viewers the most enthralling 3-D movie watching experience and has an exclusive tie-up with Cinepolis in India.
The theater will feature the latest audio technology with 7.1 surround sound systems and will have the largest legroom. Cinépolis is also launching Club Cinépolis, the company’s loyalty program and Coffee Tree, in-cinema coffee shop to deliver an enriching movie experience to its patrons.
Mr. Ashish Shukla, Country Head, Cinépolis India, “Cinépolis is committed to India and continues to deliver international cinema experience across the country. This is our 84th screen which gives us unprecedented growth of 70% over last year. This also establishes us as the 4th largest multiplex chain within India. We are the first international multiplex chain to start operations in Hyderabad. Our patrons can look forward to enjoy a truly world class movie going experience with our state of the art cinema. The Cinépolis movie experience is unparalleled with our state-of-the-art technology and dedicated staff of more than 70 people.
Cinepolis VIP, our luxurious recliner seats have been liked across geographies. We have included recliner seats in all the auditoriums for Hyderabad. ”
Speaking on the occasion, Mr. Devang Sampat, Head – Strategy, Cinépolis said, “We are extremely happy to introduce the Cinépolis experience at Hyderabad, which is our 1st multiplex in Andhra Pradesh. Along with a truly international movie watching experience, our patrons can also enjoy gourmet food offerings at Coffee Tree and benefit from the Cinépolis club membership, where movie goers can register for free and start accumulating reward points for every purchase made at the Cinépolis Box Office. These points can be later redeemed for free tickets. Club Cinépolis members have the lifetime opportunity to meet and greet their favorite Tollywood, Bollywood and Hollywood stars.”
“We take the choice of our viewers in deciding our programming. The cinema will screen Bollywood, Hollywood and Regional movies, as per the demand of our patrons.” Mr. Sampat added.
Mr. G Yoganand, CMD, Manjeera Group, developers of Manjeera Mall said, “Conceptualized to be a Mall with ‘experience’ as its theme and seamless in design, the Manjeera Mall offers an outstanding, enjoyable experience. One-of-its-kind, it is a one-stop-shop for Hyderabadis. Manjeera Mall has the best brands of the world and we welcome Cinepolis to Andhra Pradesh.”
Cinépolis currently operates at Ahmedabad, Amritsar, Bengaluru, Bhopal, Hubli, Jaipur, Ludhiana, Mangalore, Mumbai, Patna, Pune, Surat, and Thane. Starting in 2009, Cinépolis has become the fastest in India to reach the landmark of80 Screens. With the addition of Cinépolis in Manjeera Mall, Cinépolis now stands at a total of 84 screens across all four geographic zones of India.